Markets for Referral Marketing

Country Clubs / Resorts

REFERRAL MARKETING:

"Word of Mouth" is the most powerful marketing strategy.
Getting residents to promote your community is an elusive goal.
Friends of current residents are the best prospects to be future residents.
Bottom line…a large percentage of new residents come from "word of mouth" referrals from existing residents.

By promoting referral marketing through the use of personalized postcards and web pages, you can connect your community to the friends of current residents.

2LetUKnow combines three elements to promote referral marketing.

Personalized postcards for current residents to send to their friends and family (moving announcements, anniversaries, special events, holiday greetings, etc.).
Personalized web page for every resident to communicate additional information.
Advertisement of your community on each postcard and web page.

Organizational Partner
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